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Frilled

Privacy Policy

Effective Date: September 1st, 2024

Frilled Pty Ltd ("we", "us", or "our") operates frilled.com and the design subscription service. This Privacy Policy outlines how we gather, use, share, and protect your information when you visit our Website or use our Service. By visiting our Website or using our Service, you consent to the practices described in this policy.

1. Introduction

This Privacy Policy governs your visit to frilled.com and use of the design subscription service, and details how we collect, safeguard, and disclose information resulting from your use of our website or service.

We use your data to provide and improve our Website and Service. By using the Website or Service, you consent to the collection and use of information as described in this policy. Terms used in this Privacy Policy have the same meanings as in our Terms and Conditions, unless otherwise defined.

2. Definitions

For the purposes of this Privacy Policy:

  • WEBSITE refers to the frilled.com website operated by Frilled Pty Ltd.
  • SERVICE refers to the design subscription operated by Frilled Pty Ltd.
  • PERSONAL DATA refers to information about a living individual who can be identified from that data (or from that and other information in our possession or likely to come into our possession).
  • USAGE DATA refers to data collected automatically, either generated by the use of the Website or Service or from the Website or Service infrastructure itself (for example, the duration of a page visit).
  • COOKIES are small files stored on your device (computer or mobile device).
  • DATA CONTROLLER refers to a person or entity who determines the purposes and means of processing personal data.
  • DATA PROCESSORS (OR SERVICE PROVIDERS) are persons or entities that process data on behalf of the Data Controller.
  • DATA SUBJECT is any living individual who is the subject of Personal Data.
  • THE USER is the individual using our Website or Service. The User corresponds to the Data Subject, who is the subject of Personal Data.

3. Information Collection and Use

We collect various types of information for multiple purposes to provide and improve our Website and Service.

4. Types of Data Collected

While using our Website or Service, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you ("Personal Data"). This may include, but is not limited to:

Email address

Where provided, we may collect your email address to contact you about our services. You can opt out of receiving any such communications by following the unsubscribe link in any marketing email, or replying directly to our email.

Cookies and Usage Data

We may use your Personal Data to contact you with newsletters, marketing or promotional materials, and other information that may interest you. You can opt out of receiving any, or all, of these communications by following the unsubscribe link or instructions provided in any email we send, or by repling directly to our email.

Usage Data

We may also collect information that your browser sends whenever you visit our Website or when you access the Website via a mobile device ("Usage Data"). This Usage Data may include information such as your computer's Internet Protocol address (i.e. IP address), browser type, browser version, the pages of our Website that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers, and other diagnostic data.

When you access the Website with a mobile device, this Usage Data may include information such as the type of mobile device you use, your mobile device unique ID, the IP address of your mobile device, your mobile operating system, the type of mobile Internet browser you use, unique device identifiers, and other diagnostic data.

Tracking Cookies Data

We use cookies and similar tracking technologies to track the activity on our Website and hold certain information. Cookies are files with a small amount of data which may include an anonymous unique identifier. Cookies are sent to your browser from a website and stored on your device. Other tracking technologies are also used such as beacons, tags, and scripts to collect and track information and to improve and analyze our Website.

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Website.

Examples of Cookies we use:

  • Session Cookies: We use Session Cookies to operate our Website.
  • Preference Cookies: We use Preference Cookies to remember your preferences and various settings.
  • Security Cookies: We use Security Cookies for security purposes.
  • Advertising Cookies: Advertising Cookies are used to show you ads that may be relevant to you and your interests.

5. Use of Data

Frilled Pty Ltd utilizes the collected data for various purposes:

  • To provide and maintain our Website and Service
  • To notify you about changes to our Website and Service
  • To allow you to participate in interactive features of our Website when you choose to do so
  • To provide customer support
  • To gather analysis or valuable information so that we can improve our Website and Service
  • To monitor the usage of our Website and Service
  • To detect, prevent, and address technical issues
  • To fulfill any other purpose for which you provide it
  • To enforce our rights and comply with legal obligations
  • To provide you with notices about your account and/or subscription, including expiration and renewal notices, email instructions, etc.
  • To provide you with news, special offers, and general information about other goods, services, and events we offer that are similar to those that you have already purchased or inquired about, unless you have opted not to receive such information
  • For any other purpose with your consent

6. Retention of Data

We will retain your Personal Data only for as long as necessary for the purposes set out in this Privacy Policy. We will retain and use your Personal Data to the extent necessary to comply with our legal obligations, resolve disputes, and enforce our agreements and policies.

We will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period, except when this data is used to enhance security or improve the functionality of our Website or Service, or when we are legally obligated to retain this data for longer periods.

7. Transfer of Data

Your information, including Personal Data, may be transferred to and maintained on computers located outside of your state, province, country, or other governmental jurisdiction where the data protection laws may differ from those of your jurisdiction.

If you are located outside Australia and choose to provide information to us, please note that we transfer the data, including Personal Data, to Australia and process it there.

Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer.

Frilled Pty Ltd will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy, and no transfer of your Personal Data will take place to an organization or a country unless there are adequate controls in place including the security of your data and other personal information.

8. Disclosure of Data

We may disclose personal information that we collect, or you provide:

  • Law Enforcement

    Under certain circumstances, we may be required to disclose your Personal Data if required to do so by law or in response to valid requests by public authorities.

  • Business Transactions

    If we or our subsidiaries are involved in a merger, acquisition, or asset sale, your Personal Data may be transferred.

  • Other Situations.

We may also disclose your information:

  • To our subsidiaries and affiliates
  • To contractors, service providers, and other third parties we use to support our business
  • To fulfill the purpose for which you provide it
  • For the purpose of including your company's logo on our Website
  • For any other purpose disclosed by us when you provide the information
  • With your consent in any other situations

9. Security of Data

The security of your data is important to us. However, please remember that no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Data, we cannot guarantee its absolute security.

10. Your Data Protection Rights

Depending on your location, you may have the following rights regarding your Personal Data:

  • The right to access, update or delete the information we have on you
  • The right to rectify inaccurate or incomplete information
  • The right to object to our processing of your Personal Data
  • The right to restrict the processing of your personal information
  • The right to data portability. You have the right to be provided with a copy of your Personal Data in a structured, machine-readable, and commonly used format
  • The right to withdraw consent at any time where we rely on your consent to process your personal information

Please note that we may ask you to verify your identity before responding to such requests.

11. Service Providers

We may employ third-party companies and individuals to facilitate our Website and Service ("Service Providers"), provide our Website and Service on our behalf, perform Website- and Service-related services, or assist us in analyzing how our Website and Service are used.

These third parties have access to your Personal Data only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.

12. Analytics

We may use third-party Service Providers, such as Google Analytics, to monitor and analyze the use of our Website and Service.

Our Website may contain links to other sites that are not operated by us. If you click on a third-party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit.

We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.

14. Children's Privacy

Our Website and Services are not intended for use by children under the age of 13 ("Children").

We do not knowingly collect personally identifiable information from children under 13. If you become aware that a child has provided us with Personal Data, please contact us. If we become aware that we have collected Personal Data from children without verification of parental consent, we take steps to remove that information from our servers.

15. Unsubscribe or Opt-Out

All users and visitors to our website have the option to discontinue receiving communications from us. To unsubscribe or opt out of receiving communications, please follow the instructions provided in any email we send or contact us directly at

hello@frilled.com. If you wish to unsubscribe or opt out from any third-party websites, you must visit those specific websites to manage your preferences.

16. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page.

We will let you know via email and/or a prominent notice on our Website, prior to the change becoming effective and update the "effective date" at the top of this Privacy Policy.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

17. Contact Us

If you have any questions about this Privacy Policy, please contact us: